Web3 & Technology
Apollo Crypto
To ease the crypto winter tension, Rogue leans in with platform extension.
It’s a DAO with a dedicated crypto currency, built to fund small-time artists. But…artists don’t actually know what that means. Enter: Rogue.
To ease the crypto winter tension, Rogue leans in with platform extension.
It’s a DAO with a dedicated crypto currency, built to fund small-time artists. But…artists don’t actually know what that means. Enter: Rogue.
WHY ROGUE?
Established: 2021
Client Status: On-going ✅
Apollo leans on Rogue for these roles and benefits:
- Executive leadership to help the team navigate marketing
- Manage the DAO’s growth so that other professionals don’t have to wear too many hats
- Turn the pace of the market from a challenge into an asset
- Manage multiple teams and entities
Apollo Results
What drove Apollo to look for outside help? They needed to keep pace with the ever-changing Web3 market environment and build a community of motivated holders. Here’s how that’s going:
01
We want to get our new crypto currency into the market conversation. Let’s get people talking by launching a contest for creative artists to fund their next project. Success will be measured by growth in coin holders.
02
Great start! But now we need to see how to diagnose and improve the contests. Let’s implement a series of diagnostic tests. Then we’ll expand the contests by contracting influencers and building out social media to increase “stickiness.”
03
It's working! Now let’s grow the contests by getting sponsors. We’ll show our growing audience which brands care about their projects, and these new brands can bring the idea of crypto to their audience!
Investor Guides
Showcasing metrics that matter in a visual manner to help investors understand the impact of their investment.
Brand Upgrade
Set forth a consistent voice, look, and feel for all external facing content.
Playbooks and Toolkits
Developed toolkits and playbooks to support creators and wallet holders.