Rogue Think

storytelling

Marketing and Sales Funnel Part 1

Marketing Sales Funnel, Part I: Targeting Micro-moments in the Middle of the Funnel

The marketing sales funnel has been expanding. The top and bottom of the funnel are unchanged. But the middle is expanding at an alarming rate.
It's about the Story, Not the Thing

It’s not about the thing… it’s about the story!

Great marketing needs to tell a compelling story. What's the emotion and point of view you will use to draw prospects in?
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