Pondering. THINKing. Reviewing. Creating. Considering. Wondering.

Business marketing made bite size.

Search
← Back
Marketing Strategy
It's about the Story, Not the Thing

It’s not about the thing… it’s about the story!

Great marketing needs to tell a compelling story. What's the emotion and point of view you will use to draw prospects in?
Prioritizing Outcomes Over Impressions

Prioritizing Outcomes Over Impressions

Are we just checking items off our marketing to-do list…. Or tracking the metrics that drive to customer action?

Get different results.